Nair MEN
Challenge:
FIFA lovers want high energy hype, paired with the comfort of home.
Insight:
Third spaces need to feel homely and lively to get zillenials off their couch.
Big Idea:
Kick back & wing it.
CW: Myuri Srikugan, AD: Bia Basaria and Joyce Jiang
OOHs:
Placed around university/college campuses.



HEINZ World Cup

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