Nair MEN
Challenge:
Men struggle to remove body hair alone without guidance or support
Insight:
Removing body hair is a team effort that can feel fun and easier with help from your bros
Big Idea:
Bros who share together Nair together
CW: Myuri Srikugan, AD: Aysha Addus and Joyce Jiang
OOHs:
Placed around university/college campuses.



Activations



Nair Barbershop




